It IS simple – IF you think of each post as one part of the full picture, you have the goal for your blog decided, your passion reined in and your expectations reasonably set. Don’t worry, I’m still learning this stuff too.
This is the part where you show up and do the work. It’s super easy to let little gremlins take you away from working like – distraction, overwhelm, no time, too tired, need more research… > Here’s the best list I found if you need 77 more
To get you past that, here is an almost foolproof method to getting started – If you’ve got your cool artist warrior armband on and you’re ready to start writing, but a little shaky – here it is:
Pick your ONE idea for the ONE post you’re working on and go DEEP and W-I-D-E with it.
Here’s a quick shot of what I mean.
Let’s dig in a little more…
The art show was a two-day event, filled with artists from around the town, all working in sculpture. The show is one of three shows that are held in the area each year.
Let’s talk about going wide with your post in another way = Reach.
After the writing, editing and formatting your post is next so that it’s easy to skim over, which makes for an easier reading online. Test it out by skimming other posts online – notice how the words are broken up into short paragraphs, headlines stand out on important points, plenty of white space to rest your eyes between points or turns in your message and a use of images that strengthen your words.
Noticing the general practices of blog writing in different kinds of industries, and what popular posts look like, and learning how the ones you like are organized will help you take the guess work out of formatting and move you closer to getting started.
These are guidelines to help you, not ridged rules.
How would YOU describe a paint brush? Let’s hear in the comments!
Upgrade your art. Create on purpose.
See you back here soon,